My Harmony is a socially engaged visual campaign focused on listening, support and connection.
The challenge was to create a coherent and reassuring visual identity capable of conveying trust and clarity from the very first glance.
Create a caring and accessible visual universe
Deliver clear and reassuring messages through visual communication
Design impactful visuals for print and social media
Ensure strong visual consistency across all campaign materials
Awareness banner for November 25, using symbolic illustration and strong visual impact to address violence against women in public space.
This awareness poster focuses on economic violence, using an expressive illustration and a clear visual composition to inform and engage without stigmatizing.
The scene portrays a woman holding her child, confronted with financial deprivation and dependency.
A realistic yet gentle illustrative approach was chosen to address this difficult subject without shock, encouraging empathy and identification instead.
For My Harmony’s digital communication, I created a social media Advent calendar designed as a daily ritual — at once inspiring, educational and engaging.
Each day reveals a different type of content: inspiring quotes from women, awareness messages, original illustrations or cultural recommendations.
All visuals are part of My Harmony’s visual identity, blending softness, symbolism and a cohesive violet-based color palette.
For My Harmony’s digital communication, I created a series of social media visuals designed to stand out while delivering meaningful and sensitive messages.
The objective was to develop visuals that are easy to adapt, visually recognizable within the feed, and able to foster an emotional connection with the audience.